In the presence of the CEO Saud Al-Sulaiman, IKEA unveiled a new Customers meeting point, the Planning Studio earlier this week, which is the first of its kind in the region, ready to serve our customers in Riyadh.
The Planning Studio is the first living example that we at IKEA are constantly working to develop and change the ways and methods of our business, and it is also the starting point for IKEA presence in this new form that will help increase awareness and positive perception of the IKEA brand.
So, what is a Planning studio? A Planning studio is a smaller store dedicated to kitchen and bedroom inspiration where you can find home furnishing advice and expertise to help design your ideal space.
There are plenty of creative ideas to discover – from modern, traditional, or space-saving kitchens to smart storage solutions and fitted wardrobes, you’ll soon be inspired to start designing.
Customers will be allowed to touch, feel, plan, and order IKEA products in a quiet environment supported by highly qualified coworkers. This fits perfectly with the needs of Riyadh customers who want to save time and expect a high level of services and will create a completely different customer experience while touring the studio.
This will strengthen accessibility for complex purchases(Kitchens, PAX, BATH, and BESTA. We will offer competitive services to support the complex purchase; Planning, flexible home delivery and installation, which is convenient for the customers.